Law Firm Web Marketing & Technology

We are experienced law firm Internet visibility professionals. Our knowledge, skill, and experience help our clients get more business from the web.

Research:

We identify the strategies that will maximize results for your Internet marketing needs, goals, and budget.

Web Presence Analysis:

We analyze your existing web presence. This gives us insight into which strategies need to be assigned top priority.

Competitive Analysis:

Competitive analysis of between 5 and 10 of your competitors’ websites.  Including each competitor’s entire web presence, search engine visibility, back link profile, social media activity, and online advertising investments.

Keyword Targeting:

Keyword targets are based on a combination of search volume and competition. We set short term, intermediate, and long term keyword target goals.

Website Development:

We can build you a professional law firm website and/or blog. We handle all the technical aspects of getting your site live.

On-Page Optimization:

We optimize the essential HTML tags of each web page for your initial keyword targets.

Link Building:

We identify link targets and execute various link building campaigns. These campaigns are customized for your law firm and take into account your goals. Our client has full access to all our strategies and can accept or reject any strategy that we propose.

Opportunity Assessment:

Based on our knowledge and experience, we are able to offer suggestions for Internet advertising opportunities that are most likely to generate a positive return on investment. None of these opportunities is obligatory. You can accept or reject our advice.

Reporting:

Each month, we provide detailed reporting with regard to website traffic, web events (including form fills, information requests, phone calls, and various other “inquiries”), back link reports, and search engine visibility. We also refine our strategy each month by analyzing and updating keyword targets, tracking competitor strategy, and analyze the effectiveness of any advertising opportunity in which you are involved.

Ultimately, we are accountable to you to prove increased web visibility, potential client inquiries, and ultimately new business.

Contact us today to discuss your law firm’s online marketing.