Law Marketing Monitor

Law Marketing Monitor

Monitoring the Marketing of Law Firms in the Digital Age

Tag Archives: internet marketing

Developing Content Assets for a Law Firm

Posted in Law Firm Internet Marketing
Making great stuff for the web is becoming more and more central to business development. Effective content assets speak to an audience at varying stages of the business development process. In other words, they supply an audience’s demand for information whether it be researching a topic or preparing to hire. I recently came across this [&hellip… Continue Reading

15 Internet Marketing Verbs

Posted in Marketing
The internet is an amazing tool for communicating. And we’re still just learning many of the ways that we can use it to do stuff. One area in which the internet has, and continues to, excel is in business development. But in order to take advantage of the internet for your law firm, you have [&hellip… Continue Reading

On The Florida Bar Guidelines for Networking Sites Approved by The Standing Committee on Advertising

Posted in Ethics, Law Firm Internet Marketing, Law Firm Websites, Marketing
Silly. Child-like. These are just a couple of ways The Florida Bar Guidelines for Networking Sites Approved by The Standing Committee on Advertising have recently been described. And as I wrote in Solely Social or Used to Promote?, they demonstrate a fundamental lack of understanding about how we communicate. You see, the Florida Bar would prefer to [&hellip… Continue Reading